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Apple confirms self-driving car plans


15 Dec, 2016 09:00 am

Longstanding rumours that the Cupertino-based tech giant is planning to launch an autonomous car seemed to be confirmed after a letter emerged written by its head of product integrity Steve Kenner to the US National Highway Traffic Safety Administration.


@ Fotolia

"The company is investing heavily in the study of machine learning and automation, and is excited about the potential of automated systems in many areas, including transportation," wrote Kenner, who was previously global director at Ford's automotive safety office.
 
Apple, normally renowned for its secrecy, seems to be developing artificial intelligence systems to mastermind its autonomous driving programme. Previously, the company declined to provide information about its possible future involvement in the design and production of vehicles, outside its software business, which includes its CarPlay smartphone application for cars.

The tech firm has christened the self-driving car project Titan and has more than 1,000 engineers from its top secret lab in Sunnyvale, California working on it.

Read more on Network World

TAKEAWAY TREND
Autonomous vehicles powered by advanced AI are set to dominate the future of transportation with tech firms seeking to leverage their know-how to unseat traditional car manufacturers.
Explore the Trend: Machine learning, Artificial intelligence: When machines start showing initiative

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